Since 1983 designers, artists, academics and programmers have been working together at Mediamatic to develop projects that combine art, culture, society and new media.
Projects like open source social networks, exhibitions, and workshops on alternative uses of new technologies. Mediamatic founder Willem Velthoven continues to be one of its leading initiators.
Mediamatic became the talk of the town when they curated an exhibition on modern Arabic type faces. For the presentation of these new type faces they appropriated a typical product of Dutch heritage: department store HEMA, the Dutch equivalent of Marks & Spencer.
One of Mediamatic’s recent projects is the Digital Monument to the Jewish Community in the Netherlands, an online public database in which relatives can search for, and add information about, Dutch victims of the Holocaust. Although the activities of Mediamatic are extremely diverse, it’s goals always comes down to this Dutch desire to act as mediator.
Director: Noud Holtman, Camera: Stef Tijdink, Sound: Benny Jansen, Editing: Casper Sikken, Commissioning editor Submarine: Geert van de Wetering, Production Submarine: Olivia van Leeuwen, Production assistance: Marah Haan, Voice Over: Lotje Sodderland, Music/sound design: Big Orange, Produced by Submarine, Commissioned by DutchDFA.
Dutch Profiles is a series of short documentaries produced by Submarine commissioned by DutchDFA about architects, graphic, product and fashion designers in the Netherlands.
Dutch Profiles focuses on the conceptual, context-oriented and research-based practice of Dutch designers and includes interviews with, among others: MVRDV, 2012 Architects, Jurgen Bey, Claudy Jongstra, Gerard Unger, Paul Mijksenaar, Marlies Dekkers, Alexander van Slobbe and G-Star.