Submarine Channel

Philips is one of the largest electronics companies in the world. The company was founded in 1891 by Gerard Philips, with its first products being light-bulbs and other technical devices. Since then, they have gone on to develop a wide range of products for use in all areas of society.

One of the most important areas that Philips shifted into is Health Care. With their experience in audiovisual technology, they have created a new and improved, so-called Ambient Experience in a Health Care environment.

To explain to children how the medical procedure works, Philips designed a small-scale Kitten Scanner. It is one of the many examples where Philips focuses on the well-being of people and not only on technical product innovation.

Credits
Director: Noud Holtman, Camera: Stef Tijdink, Sound: Benny Jansen, Editing: Casper Sikken, Commissioning editor Submarine: Geert van de Wetering, Production Submarine: Olivia van Leeuwen, Production assistance: Marah Haan, Voice Over: Lotje Sodderland, Music/sound design: Big Orange, Produced by Submarine, Commissioned by DutchDFA.

Dutch Profiles is a series of short documentaries produced by Submarine commissioned by DutchDFA about architects, graphic, product and fashion designers in the Netherlands.
dutchdesign.submarinechannel.com

Dutch Profiles focuses on the conceptual, context-oriented and research-based practice of Dutch designers and includes interviews with, among others: MVRDV, 2012 Architects, Jurgen Bey, Claudy Jongstra, Gerard Unger, Paul Mijksenaar, Marlies Dekkers, Alexander van Slobbe and G-Star.